Edinburgh Charity Fashion Show

I feel super privileged to be involved with this year's Edinburgh Charity Fashion Show

Last week ECFS kindly posted a shoot using my jewellery on their models, you can view the original article here. 

They took the mix of subverted tradition and the conflicting qualities of the delicate and feminine against the edgy aggression found in my jewellery to form the basis of the shoot.

 "For the clothing, we wanted to keep to the subversive and androgynous mood of the jewellery, mixing elements of soft, virginal, femininity and contrasting it with the dark and masculine."

The use of pomegranates, roses and the location of the ECA Sculpture Court were inspired by Juergen Teller but I love the inadvertently created classical theme of Persephone!

 

A little more on the Edinburgh Charity Fashion Show:

The theme of this year's show is DUALITY which is felt to represent both the world of fashion and the nature of Scotland and therefore Edinburgh. "For example, Robert Louis Stevenson apparently took inspiration for his Jekyll and Hyde characters from the stark contrast between Edinburgh’s city scape; the chaotic, organic nature of the Medieval Old Town and the ordered, reposed classicism of the New Town." Quote taken from ECFS's Theme and Purpose.

 

It is, of course, a CHARITY fashion show (the clue is in the name) and it was when I heard about the wonderful charities that are being supported this year that I became determined to get involved! 

Last year over £10,000 was raised for the Children's Hospice Association Scotland so its clear to see what an impact the fashion show can have on supporting these causes. This year there are two charities being supported; the Sandpiper Trust and Cancer Support Scotland. 

"The Sandpiper Trust, founded in memory of Sandy Dickson, was established as a Scottish charity in order to help improve Pre-hospital emergency care in remote and rural Scotland. Working together with BASICS -Scotland (British Association of Immediate Care), a standardised portable and effective medical care kit, now widely known as a Sandpiper Bag, was created for the use of  BASICS trained doctors, nurses and paramedics in remote and rural parts of Scotland. The Sandpiper Trust is making a huge difference to Emergency pre-hospital care in Scotland and as a result lives which might otherwise have been lost, have been saved." Caroline Welles

 

"Cancer Support Scotland is a Glasgow based charity providing emotional and practical support to anyone affected by cancer including family, friends and carers. It recognises that when faced with a diagnosis of cancer, people need a holistic approach to their care which includes psychological, emotional and spiritual care as well as physical. Professor Sir Kenneth Calman recognised that within the medical environment, such total care was not able to be adequately provided and that there was room for additional support. Cancer Support Scotland was formed to bridge this gap and complement medical treatment provided by the NHS." Caroline Welles
 

I will be lending my support to these charities by giving 10% of all of my sales throughout March (the month of the fashion show) to ECFS.

Art Direction: Rosanna Reade, Grace Bremner, Finlay MacAulay, Adam Gavshon Brady

Photos: Lucy Henshall, Clarice Kenny

Models: Yasamin Salah, Julius Colwyn, Sophie Marr

Styling: Finlay MacAulay, Grace Bremner, Alex Bunting

More to come!
xxx